
trueNorth
Role: Head of Product & Design
During my time at Venture Harbour, we created a product from the ground up called TrueNorth. Our mission was to build a tool that allowed marketing teams to plan and track everything in one place—aligning every activity and person around a single, shared goal. The idea stemmed from a pain we experienced first-hand within our own team. After some research, we realised we weren’t the only ones feeling this frustration—there was a wider need, and we set out to solve it.
Website: truenorth.io
Responsibilities:
product management
branding
user research
UX/UI
🎥 Here is me running through some Figma design around for the TrueNorth.